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The 7 blogging clichés that need a serious shake

The internet is full of guides for bloggers and content marketers engaged in blog writing. The more I read them, the more problematic some of their suggestions seem to me. Judging by the amount of...

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7 elements your incredibly average content marketing blog post must have

So, you want to write a content marketing blog but don’t know how? There are plenty of guides out there online, but they all look the same and give the same tips. In order to save you some time, we...

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Is the Polish business ready for content marketing?

Content is changing the way companies do online marketing and PR. The world has adopted content as the top online marketing strategy, but in Poland, many businesses seem not to have joined this trend....

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The online marketing trends that will rule 2016 – expert roundup

It’s already October, and the year of 2015 is quickly reaching its end. The perfect time to start summarizing and looking forward towards the year to come. What should we expect in the world of online...

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How we increased article traffic by 250% using content retargeting – study case

The life-cycle of online articles repeats a known pattern – several days after publication the organic traffic of the article decreases dramatically, and is left abandoned and unread. According to an...

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How content retargeting increased article traffic by 150% [Study case]

For online publishers, half of the potential readers of an article do not end up reading it – this is the conclusion of a recent test conducted by Boost the News and Polish service “Nowy Marketing”....

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Traffic of online articles drops by 98% after one month, shows research by...

New research conducted by Boost the News shows that online articles enjoy a short period of high traffic followed by a sharp decline.  Whether you are an online publisher fighting to get your articles...

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Content blitz: 50+ tools that will make your content bomb the internet

This is not a regular resource listicle. This is a battle command. D-day is here. Your piece of content is ready to launch, after you’ve worked on it for so long. Catchy headline? Check! Proofread?...

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What do the most popular articles on content marketing so far this year say...

Content marketers are writing, reading, and sharing tons of articles about their work and their industry. With the help of BuzzSumo, we checked which articles were most shared so far in 2016. The...

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Personalization of content is key to success for online publishers – an...

Founder and CEO of BestTechie talks with Boost the News about the challenges faced by online publishers, and what they can do to overcome them. In our last articles we have been discussing the...

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Quiz: What kind of content marketer are you?

Who doesn’t like quizzes? We would like to share with you a short, funny test, which will check what kind of content marketer are you. Enjoy! :)   Note: There is a widget embedded within this post,...

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25 advice from the world’s top PR & marketing gurus!

How great would it be if you could get one advice from each of the world’s 25 biggest marketing gurus? Well, now you can! Boost the News gathered for you the best tips from the 25 biggest online PR and...

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Knowledge vs. Identity: the 4 most crucial differences between B2B and B2C...

The advantages of using content marketing are many, and so are the techniques and tools available to make the best use out of it. But when we say “content marketing”, are we speaking about the same...

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5 Essential Steps All the Pros Follow to Create Great B2B Content

Have you ever caught yourself looking at these pieces of content marketing written by the big pros of the B2B industry, with some billions of likes, shares, and comments, and thinking “how the heck did...

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